NERONERO™ is a trademark property of Alenis Srl, part of Alenis International group. It is official dealer of Lavazza trademark, and considered to be leader as well in coffee pods and machines supply within the Italian market, running an innovative and efficient corporate business model.
Our mission identifies specific qualitative and operative standards, in order to ensure Neronero clients the peculiarities of Lavazza products, as brand leader in the Italian market and incumbent in the world class competitive set, gathering the 96% of the market customer awareness.
Our core business is focused on the coffee machines free leasing agreement, plus a standard packages of pods purchaising. This proposal allows customers, both professional and consumer, to experience quality of Lavazza products, only paying for coffee pods consumption.
Our business model ensures a total quality assistance toward customers, in terms of after-sale support, assistance services, product range and availabilities. 
Neronero also allows customers to directly buy both coffee pods and machines, proposing a diversified range of Lavazza Blue™ and Lavazza Espresso Point™ product lines. There is as well the availability of Nespresso coffee pods, in order to match every kind of customers taste and request.
Neronero corporate values match Lavazza™ brand’s quality and reliability, guaranteeing constant on-time delivery and accuracy of customer services. Multiple payment methods are provided along with gift proposal per purchase order. It is our first purpose to facilitate sales process investing on service efficiency, in order to ensure a total quality customer experience.
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